CELEBRATION VIDEO LINK - CLICK TO WATCH

We are thrilled to announce a major milestone for the Vibe Tribe: the grand opening of Unit 1642, our 10th Whataburger location, at 4132 E Covell Rd in Edmond, OK 73034. This beautiful new restaurant marks Vibe Whataburger Legacy Holdings’ “Top 10, Let’s Do This Again” achievement and stands as a proud testament to the hard work, dedication, and shared vision of everyone involved.

Leading the charge at this newest location is Operating Partner Benton Whipple, supported by an outstanding unit leadership team of Managers Isabella Laurel, Tracy Gasway, Amanda Ferguson, Kimberley Jarvis, Jennifer Miller, and Cadence Stone, along with Team Leaders Wendy Payne, Shanelle Mchenry, Scarlett Lackey, Amunique Cotton, and Sebastian Saberi-Nikou. Their energy and commitment, backed by our broader support and leadership teams—including training managers, coaches, operations partners, and executive leadership—helped bring this restaurant to life.

A special thank you goes to our founders Irfan Lalani, Faisal Lalani, and Shalin Patel for their continued support, to our Vibe Tribe affiliates at Vibe HQ in DFW, and to Whataburger HQ for their ongoing partnership. Please join the entire Whataburger Family in congratulating the team and everyone who contributed to the successful opening of this fantastic new restaurant. Here’s to the next chapter, and many more to come!

Our development team and Irfaan recently traveled to South Dakota to explore exciting new locations in this rapidly expanding market. While there, they took a memorable moment to visit the iconic Mount Rushmore National Memorial, a powerful symbol of vision, leadership, and enduring American achievement.

In the photo: Phillip Pitts, Ric Smith, and Irfaan Lalani stand together at this historic site, capturing not only a highlight of their trip but also a reminder of the pioneering spirit that drives our company forward. Their efforts to identify strategic opportunities in the region reflect our commitment to growth and innovation. We’re proud of their hard work and grateful for the dedication that continues to expand our footprint across new markets.

Thank you, Phillip, Ric, and Irfaan, for representing our team so well, both in business and in capturing moments that inspire!

Vibe Restaurants will unleash more flavor on Wichita when it opens its 100th location on Wednesday, July 8, at 3000 N. Rock Road, Suite 300. It will celebrate with a ribbon-cutting at 9:15 a.m. The first 100 guests will get exclusive Wingstop swag, then doors open at 10 a.m., and guests can enjoy refreshments and samples of Wingstop's mouthwatering flavors.

"We knew we were teaming up with an organization that matched our vibe when we partnered with Wingstop back in 2020," Vibe Co-Founder and Chief Executive Officer Ifraan Lalani said. "Now we're here in Wichita opening our 100th location. It helps that we get great support and the Flavor Experts keep delivering spicy, savory, and sweet flavors that keep fans coming back for more. We are 100 locations in, and we're just getting started."

Guests will be able to sign up for Club Wingstop, a next-level loyalty program built on the belief that Members Eat First. Flavor-obsessed fans can get exclusive access to new flavors, unlock insider perks, real-world moments, and crave-worthy experiences not found anywhere else. Additionally, members will unlock innovative features like one of the first points-sharing loyalty experiences, alongside group ordering, exclusive access to new flavors, limited-edition merch drops, members-only events, and more.

"We want the people of Wichita to enjoy this new location," President and Chief Operating Officer Michael Trifari said. "Just like we have since 2020, we have been serving bold wings, made with your favorite flavors and a vibe that just won't quit. These are wings done right, and we're only getting started. We don't stop."

The post Vibe Restaurants to Open 100th Wingstop Location in Wichita appeared first on QSR Magazine.

🎉 Wingstop Celebrates Opening of Its 100th Location 🎉

We are proud to announce a significant milestone in our continued growth: the successful opening of our 100th Wingstop restaurant in Wichita, Kansas.

This achievement reflects the dedication, passion, and operational excellence that define our organization. Reaching 100 locations is a testament to the hard work of our entire team and our commitment to delivering outstanding service and great food to communities across the region.

We extend our heartfelt congratulations to Erick, Ops Coach, whose leadership and commitment were instrumental in making this landmark opening a reality. We also want to recognize Lead Trainer Kelly Heafner for her outstanding contributions, along with the strong support provided by the OKC and Tulsa crews, who generously traveled to Wichita to ensure a successful launch.

Moments like this highlight the power of our #VibeTribe — a culture built on collaboration, support, and shared success. Thank you to everyone who played a role in this milestone.

As we celebrate 100 stores, we remain excited about the future and look forward to continuing our journey of growth while staying true to the values that have brought us here.

Here’s to many more milestones ahead!

Proud is an understatement today.

VIBE Restaurants has climbed to #65 on the 2026 Restaurant Finance Monitor 200, the ranking of the 200 largest restaurant franchisees in the country. That's five straight years of climbing: #165 in 2022, #150 in 2023, #122 in 2024, #85 in 2025, and #65 in 2026!

But a number on a list isn't built in a boardroom. It's built one shift at a time, by general managers who close strong, coaches who develop their people, and crew members who show up and take pride in the work. We operate Little Caesars, Wingstop, and Whataburger across multiple states, and the through line has always been the same: take care of your people, and the results follow.

That's not a slogan. It's our operating model.

This milestone reflects the vision our founders, Shalin Patel, Irfaan Lalani, and Faisal Lalani, set in motion, and the work of every member of the VIBE team who brings it to life. Thank you. We're just getting started.

🔥 Wingstop #98 is officially OPEN in Crossville, TN! 🔥

That's 98 Wingstops in the Vibe family — and just two away from 100. 🎉

Huge congratulations to the team who made it happen:

GM - Michelle Holloman

NRO Trainer - Avery Montgomery

Operations Coach - John White

By all accounts, they're already rocking and rolling out the gate — which, if you've ever opened a new restaurant, you know is no small thing.

To the entire Crossville team: welcome to the Vibe-Tribe. You're not just opening a restaurant — you're carrying forward everything this company has been built on. The hustle, the heart, the people-first approach that makes Vibe what it is. 

We can't wait to watch you grow.

Two more to 100. Let's go. 💪